The Big Wave Blog

Has anyone noticed a correlation between Google’s increasing domination of the search market and the advent of these “special” cups?

We have seen industry thought leaders drinking from cups just like these.  I’ve seen everything from beer to soft drinks to water being consumed from these cups… so I’d have to say that the term “Kool-Aid” is metaphorical.  It’s obviously something in the interior of the cup that enters the liquid and induces us to gravitate toward Google more and more.  Market leadership couldn’t just be the result of Cup Branding. 

But just as a precaution, Microsoft and Yahoo might want to consider cup production as part of their 2008 “marketing” efforts.

The new year is a great time to start something new. What better time and place to celebrate one month of posts on The Big Wave Blog than Waikiki Beach on January 1. (This is the view from my beach chair.)

2008 will be a year filled with search marketing challenges, successes, and many changes. We look forward to sharing our experiences with kindred bloggers, and learning from each other’s brainstorms, advances, and setbacks. We also hope to inject our own special brand of humor and a unique point of view into the already thriving SEM blogging community.

So happy new year, and happy blogging.